hedge funds were basically borrowing stocks and selling it to other buyers with a little markup and then giving it back to the owner with interest. They were doing this in the hopes of scooping up cheap stocks in the single digits. Imagine this with millions of shares there you have a market manipulator no chance for the little guy gamestop's physical stores would go bankrupt until reddit retards started buying more and holding it they would continue doing this until the prices would go up and then they would dump the high priced shares on the hedgefunds who have no choice but to buy expensive stocks in order to beat them they lost billions they will do anything to take down the subreddit. Its a shitshow most entertaining thing that happened this year.