Why do Somalis bleach?

[Hodan from HR]

Yup, we live in different worlds. I've never met or seen a feminine Somali man, let alone a light skin feminine Somali man even among the black community I've never seen or heard such thing before.

Either way, colourism is very bad and everyone should get a chance based on their character, not by their skin tone. I feel like what's going on back home is very disgusting. Men prefer light skin women and you have Somali women bleaching their skin. This is the side effects of colourism.

From my observations, back home, the light skin somali men and women are glorified.

In the west, people are woke and becoming more educated on colourism so the dark skin men and women are in demand.